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Cramer-Krasselt Wins Instant Pot Creative-Media AOR
08 Apr 2025 16:28 GMT
Instant Pot Brands, which
designs and markets electric pressure cookers, air fryers and small kitchen appliances, named Cramer-Krasselt its creative-media agency of record.
The account was won after a competitive
review.
C-K will manage media strategy and …
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Cramer-Krasselt Wins Media, Social Duties For MOD Pizza
25 Oct 2024 16:44 GMT
Seattle, WA-based MOD Pizza has appointed Cramer-Krasselt as its media and
social agency after a formal review.
It was not immediately clear what other agencies participated in the review or what agencies the client was previously working with on the
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Belle Tire Awards Cramer-Krasselt Media, Creative, Analytics Remit
26 Sep 2024 15:25 GMT
Allen Park, MI-based retail tire chain Belle Tire has selected
independent full-service agency Cramer-Krasselt to be its new creative and media agency. The client has 182 locations across the Midwest.
Belle Tire’s annual spending on measured
media is …
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INMA Launches Advertising Initiative
26 May 2025 11:56 GMT
The International News Media Association (INMA) has launched an advertising initiative, aimed at equipping media leaders with practical guidance on first-party data activation for advertising, premium ad products, revenue diversification strategies, …
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Horizon Media surges to top global indie media rankings
26 May 2025 04:26 GMT
US-based independent agency Horizon Media, a newcomer to the league, has claimed gold in the May indie media rankings.
Horizon has won $709.3 million in Campaign Red’s measure of net new-business billings for the year to date, according to preliminary data …
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'Yarders' Embraces Lawn Care, Outdoor Enthusiasts
01 Apr 2025 13:11 GMT
Americans love
their lawns. Some 81% of all Americans have one, and a vast majority — 79% — say a lawn is an important feature when renting or buying a home, second only to a renovated kitchen,
according the National Association of Landscape Professions.
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Goodway Group Appoints Ante Lisnic as Chief Financial Officer
18 Mar 2025 10:12 GMT
With a background in financial management spanning sectors such as advertising, consulting, architecture and design, Lisnic brings a holistic and innovative approach to driving top-line growth for brands. Lisnic has held leadership and senior roles at …