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Uber Moto's YouTube advertisement with SRH member Travis Head doesn't 'affect' RCB, Delhi HC rules
05 May 2025 18:49 GMT
… by RCB against the YouTube advertisement, the court reportedly … that Uber Moto’s YouTube ad “Baddies in Bengaluru ft … ad contains no elements likely to influence or provoke the general public … version of the impugned advertisement, particularly, since what …
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Unlocking growth: Triton and Pulsion’s winning formula with AI-driven marketing
05 May 2025 20:38 GMT
… unlocked a 67% revenue increase and continued … ads led to valuable sales. This enabled them to focus their ad spending … campaign type that expands reach across Google platforms, including YouTube … make smarter budget decisions. This helped marketing become a …
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Campaign roundup: Week of 05 May
05 May 2025 22:58 GMT
… a shift from static advertising to immersive retail storytelling, … an ad film starring Riteish Deshmukh, to promote its dust … The series premiered across YouTube and social channels, supported … the campaign with website features and email marketing to …
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Google and Meta accounted for half of UK advertising spend last year
05 May 2025 22:05 GMT
… said.
Social media advertising, which includes YouTube, owned by Google, … Google and Meta’s ad revenue is ten times the … £20 billion in UK advertising revenue
JAKUB PORZYCKI/GETTY … it competes for online advertising spending with other tech giants …
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Google Announces CTV Ad Updates, Including Improved AI Assistance
05 May 2025 19:53 GMT
… TV sets.
And with YouTube now leading streaming watch …
You can also now place ads across more “tentpole” moments … which could significantly expand your promotional efforts.
Google Display … brand and shopper marketing in one campaign to reach customers …
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Crisis Prevention Lessons From Ads And Promotions That Backfired
05 May 2025 14:00 GMT
… lessons about preventing public relations and advertising-related crisis situations. … be included in the ads.
Jonathan Sacerdoti, a … creators,” Marketing Brew reported.
Other critics said the campaign was … a 10-minute promotional video on YouTube that showed co …
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Inside Universal Ads’ plan to reach the next 100K buyers of TV ads
05 May 2025 17:01 GMT
… in advertising.
“We want to replicate the way you buy YouTube for … buyers that we know are spending money that we are … that end, Universal Ads in March teamed with ad firm Measured to … tools, Universal Ads could help thousands of advertisers join the premium …
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Advertisers Are ‘Taking Notice’ of Fox News and Have ‘Confidence’ to Spend in Upfront
05 May 2025 15:45 GMT
… being aggressive in going after ad dollars in the upfront, … knee-jerk reaction to cutting spending before there’s any real … Yes, there is uncertainty, but advertisers have so much flexibility built … here, including previews with YouTube and NBCUniversal.
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Roku's pause-screen ads have started showing up in the wild
05 May 2025 15:21 GMT
… advertising site promoting "Direct I/O" pause ads … that you were watching. YouTube, the ad-supported final boss, followed … testing pause-screen ads on the YouTube app for TVs. … O" ads, which means that advertisers buy the ad space directly …
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RCB’s legal challenge against Uber moto ad dismissed by Delhi High Court
05 May 2025 14:17 GMT
… The plea challenged a YouTube advertisement featuring Sunrisers Hyderabad cricketer … ad tarnished RCB’s brand.
Uber’s counsel defended the campaign … Hyderabad partnership, claiming the ad was provocative at best, … to halt the campaign while the case proceeds.