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    • Wal-mart & Marketing

Wal-mart & Marketing Newsletter
  • Lawsuit against a top ad agency says it made big DEI claims but discriminated against Black execs 05 Sep 2025 16:52 GMT

    … America. Companies like Meta, Walmart, and Starbucks made bold … Earlier this year, the ad giant WPP cut all … to plan and buy their advertising campaigns. Smith-Wilson and Deberry … the Possible marketing conference in Miami, and that the agency unexpectedly …

  • Media agencies hope to drive down costs as Walmart opens up DSP roster 04 Sep 2025 13:05 GMT

    … that relationship. Accordingly, media agencies and advertisers are reading the tea leaves … DSPs since it launched its ads product in 2022 with Microsoft … requested anonymity, told Digiday. Walmart’s ad business has scale and maturity …

  • Real World Examples of AI Agents Replacing Staff Include Klarna, Salesforce, IBM, DHL, H&M and Walmart 04 Sep 2025 08:14 GMT

    … with remarkable precision. Walmart's Autonomous … , seller advisory services, advertising functions, and AWS operations … customer service to external agencies, internal employees remain … strategic decision-making, creative problem-solving, and complex …

  • Feedvisor Launches First-Ever AI-Powered Dynamic Pricing Engine for Walmart 03 Sep 2025 17:23 GMT

    … . - Advertising Optimization: Sponsored search ads and programmatic offsite display campaigns tailored for Walmart. - … to confidently expand on Walmart while managing pricing, advertising, and operations with …

  • PulseAd Aims to Capture Retail Media Market with New All-in-One Ad Platform. 03 Sep 2025 07:35 GMT

    … have partners in logistics, creative, and e-commerce operations, … Amazon Ads Developer Summit 2025. PulsyAI analyzes advertising campaign strategies … e-commerce players like Walmart. The company is … help improve the entire marketing workflow. The retail media …

  • Time to Start Holiday Marketing is Now 02 Sep 2025 11:40 GMT

    The leaves haven’t even started to change colors yet and students are just heading back to school, but the marketer who hasn’t started holiday messaging yet is already falling behind. That’s because consumers, who once looked to Black Friday as the start …

  • Pacvue Launches “Every Click” Campaign, Bringing AI-Powered Commerce Operating System to Life 02 Sep 2025 13:01 GMT

    … Collins, Vice President of Marketing at Pacvue. “But … Pacvue’s Every Click campaign highlights the desperate need … marketplaces, including Amazon, Walmart, Target and Instacart. Fueled … 000 brands and agencies to maximize advertising performance, increase …

  • Amazon paused Google Shopping ads for 31 days 02 Sep 2025 14:55 GMT

    … speculation among search marketing professionals regarding the … the effectiveness of its ad campaigns. The latter theory, … pricing structure for streaming advertisements. Similarly, the … The Moonlighters. Performance agency executives expressed hopes …

  • Walmart+ will allow subscribers to pick from Peacock or Paramount+ 02 Sep 2025 01:33 GMT

    … in broadcast technology, creative design and engineering delivered … .” Both plans are ad-supported and also don … NBCUniversal enterprise with Walmart and gives Walmart+ members seamless … Because both plans include advertising, the streamers have access …

  • The Cheapest Grocery Stores in America 05 Sep 2025 21:29 GMT

    … costs increase and avoids pricey advertising campaigns. Its generous return policy and … items without paying gourmet prices. Walmart Wolterk/istockphotoLove it or … reach and enormous bargaining power, Walmart often matches or undercuts competitors …

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