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She Watches TV Commercials Over And Over — But Ignores Conversations
06 May 2025 00:10 GMT
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If your child: ✅ Fixates on tv, ads, jingles
✅ Repeats commercials but not …
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AbbVie’s Skyrizi retakes top TV ad spending spot for the first time all year
05 May 2025 19:23 GMT
… blockbuster drug finally reclaimed the TV ad spending throne: According to … JAKi immunology drug
Est. national TV ad spend: $29 million (down … for diabetes
Est. national TV ad spend: $18.2 million … depression drug
Est. national TV ad spend: $8.9 million …
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Google Launches AI Connected-TV Ad Tools To Help Brands Target The 4 Key Consumer Behaviors
05 May 2025 18:22 GMT
Google has rolled out new AI-driven ad tech offerings focused on what the tech company has identified as the four key behaviors of consumers: streaming, scrolling, searching and shopping.
Executives highlighted the new products Monday during a presentation …
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Inside Universal Ads’ plan to reach the next 100K buyers of TV ads
05 May 2025 17:01 GMT
… create a one-stop TV advertising platform that simplifies premium … on FreeWheel, the connected TV ad server that has already … -supported creative production of TV commercials to its clients. The … social content into connected TV ads, to brands using its …
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‘SNL’ cold open mocks Trump’s use of executive orders: ‘Reduce the number of interracial couples in TV commercials’
04 May 2025 05:10 GMT
… number of interracial couples in TV commercials.
“It’s just too many …
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We starred in iconic TV commercial. Over the last 26 years, our catchphrase has helped us through tough times
03 May 2025 15:08 GMT
For many, the iconic 'whassup' Budweiser ad was a cultural hit imitated in parties, bars and school lunchrooms across the US in the early 2000s. For four Philadelphia friends, it changed their lives forever.
The 1999 Super Bowl commercial opened …
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TV Ads Banned, But Your Phone Won’t Shut Up: Industry Questions Political Spam Loophole “Eroding” Trust
03 May 2025 01:31 GMT
As Clive Palmer’s Trumpet of Patriots continues to carpet-bomb Australian voters with unsolicited campaign text messages, the Association for Data-driven Marketing and Advertising (ADMA) has issued a statement warning that political spam risks undermining …
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All AI TV Advertising Needs For Creative, Measurement: Got A Bank Account?
02 May 2025 17:21 GMT
… some basic, generated AI creative TV advertising content popping up
everywhere. Separately …
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Most-Seen Auto TV Ads Get Bounce From NBA Playoffs
02 May 2025 14:46 GMT
… by iSpot’s national TV ad impressions, activated heavily around … with 137.2 million national TV ad impressions. The spot highlights … , The New Standard for TV Ad Measurement.
Chart positions and …
TV Impressions - Total TV ad impressions delivered for the brand …
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Linear TV Advertising Delivers Worst ROI, Streaming Audio Best
02 May 2025 16:18 GMT
Linear TV continues to underperform versus other media for
advertisers when it comes to return on media investment -- specifically gross profit margin, according to Big Chalk, a marketing analytics company.
The company says that for every media dollar
…
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