-
Inside Westons Cider’s expansion drive
22 Oct 2025 15:52 GMT
… overtaken Strongbow to become the UK’s biggest cider brand … and they are all cider apple varieties (bittersweet or … complexity and oxygenation to the cider.
“Traditionally, we’ve … medium-dry, sessionable draught cider, “classic, clean and consistent …
-
Strongbow on the value of representing ‘all of British culture’ through inclusivity
20 Oct 2025 08:45 GMT
… rather than cider cues”, she says.
But Strongbow has also … , for a leading cider brand like Strongbow, ensuring pubs can … see.
Sophie Helfferich, Strongbow
While Strongbow is seeking to take … be intrinsically linked with Strongbow.”
Oftentimes, inclusivity and …
-
Strongbow and Purple Goat lead the way in inclusive design with new accessible drinks packaging
28 Sep 2025 07:50 GMT
… Purple Goat Agency.
Strongbow’s cider products now feature a … Goat, who’ve helped Strongbow develop their inclusive marketing … said Rachel Holms, Cider Brand Director at Strongbow. “Hearing directly … widespread. That’s something Strongbow hopes to change by …
-
Heineken Launching Halloween Campaign For Strongbow
22 Sep 2025 07:53 GMT
… Halloween-based marketing campaign for Strongbow. Set to debut next … focus on Strongbow Dark Fruit, helping retailers maximise cider sales in … season.
Marketing investment for Strongbow Dark Fruit in the … also launch an exclusive Strongbow Dark Fruit 10-pack …
-
HEINEKEN UK launches Halloween campaign for Strongbow
15 Sep 2025 18:36 GMT
… for Strongbow, the UK’s number one Cider brand … focus on Strongbow Dark Fruit, helping retailers maximise Cider sales … spent on Cider over Halloween being spent on Strongbow, more … through significant marketing investment. Strongbow Dark Fruit will be …
-
Heineken UK launches new ‘spine-chilling refreshment’ Halloween campaign for strongbow
15 Sep 2025 16:00 GMT
… during the autumn season.
Strongbow, through its long-standing … spent on Cider over Halloween being spent on Strongbow, more than … through significant marketing investment. Strongbow Dark Fruit will be … help them maximise the Cider opportunity over this period, …
-
Strongbow helps visually impaired shoppers with NaviLens tech
12 Sep 2025 18:00 GMT
HEINEKEN UK's Strongbow cider has added NaviLens technology … . Rolling out across all Strongbow SKUs in the grocery, … cider category through inclusivity.
Rolled out as a phased approach, Strongbow … NaviLens aims to help the Strongbow brand, and retailers, …
-
Heineken’s Strongbow adds NaviLens levels to packaging
10 Sep 2025 18:24 GMT
Heineken’s Strongbow cider, in collaboration with the … platforms.
Find out more
Strongbow cider brand director Rachel Holms stated … encounter obstacles while shopping.
Strongbow’s move to integrate … the alcohol industry through Strongbow.
Sign up for our …
-
Strongbow and Jägermeister pull ads after watchdog probe
10 Sep 2025 15:06 GMT
… the sponsored post about Strongbow cider
Strongbow and Jägermeister have withdrawn … code.
It added a Strongbow ad should be banned on … A talking can of Strongbow Strawberry Cider appears and goads him … UK Ltd, which owns Strongbow, agreed to remove the post …
-
Heineken UK withdraws Strongbow ad after watchdog probe
11 Sep 2025 12:56 GMT
… to remove an advertisement of Strongbow from social media ads after … Standards Authority (ASA) said the Strongbow ad should be banned on … ad showed a talking Strongbow Strawberry Cider can trying to persuade … UK Ltd t/a Strongbow said they would remove the …