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India roars at Cannes, but global creative dominance still eludes us
23 Jun 2025 00:03 GMT
…
Among the most celebrated campaigns this year were FCB India … said Nitin Saini, vice-president—marketing, Mondelez India. “We aim … ’s greater creative flexibility than in product-led advertising.
“Purpose- … ;s Daag Achche Hain, Snickers'; You’re Not You …
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AI and sports were hot topics at the ad industry's Cannes Lions bash. Just don't mention 'brand safety.'
20 Jun 2025 17:23 GMT
… fully automating my ad campaigns and not using my agency at any … Swift beau — Travis Kelce. Advertising company Stagwell's … research firm Ampere Analysis, sponsorship spending on F1 and … being flexible, pouring extra marketing dollars into "Boarders…
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FINALLY, SNICKERS HAS IDENTIFIED THE “REAL” CAUSE OF DIVING IN FOOTBALL: HUNGER
19 Jun 2025 15:18 GMT
… fallen with a Snickers.
The campaign is part of Snickers’ strategy to … football.’’
Frances Draskau, Group Creative Director at T&Pm … P
Advertising, Aitana Bonmatí, Campaign, football, Marketing, Mars, Mars Incorporated, Mars Snacking, SNICKERS, Soccer …
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UK’s biggest advertising group loses £1.3bn Mars contract to French rival
13 Jun 2025 05:05 GMT
… owns M&Ms, Snickers and Whiskas cat food, … large chunk of the advertising market. Advertising agencies are also facing … traditionally carried out by creative agencies. Mr Read has sought … world leader in modern marketing services”. Broaden your horizons …
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M&Ms, Snickers ads to now be run by Publicis, not WPP
12 Jun 2025 01:57 GMT
The loss of the Mars account is the latest blow for London-based WPP, which said on Monday that Chief Executive Officer Mark Read would leave at the end of the year. WPP, once the largest ad agency globally, has been working on ways to reignite growth and …
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Publicis clinches $1.7 billion Mars ad account from WPP
11 Jun 2025 22:51 GMT
… 7 billion ad portfolio for M&Ms and Snickers owner … paid social media and influencer ads for the US-based … year. WPP, once the largest ad agency globally, has been working on … to add capabilities for influencer marketing and data.
Publicis shares gained …
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Betty White’s Snickers Ad Revolutionizes Super Bowl Commercials
12 May 2025 23:38 GMT
… Arena, who worked on the campaign for Snickers. Kain stated that they … spot remains influential in shaping Snickers’ advertising strategy. “Don’t be so … York’s memorable ad is currently competing in the Campaign Cup, a …
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The 10 marketing trends defining EMEA in 2025, as told by the Gold winners
05 Jun 2025 03:41 GMT
… 39;s a creative partner.
Campaign highlight: For Snickers, T&P … The Drum
4. Experiential marketing with immersive technologies
In-person … not just ads with their name in them.
Campaign highlight: Drummond … of out-of-home advertising
OOH is back, and …
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The Drum Awards for Marketing EMEA 2025 winners revealed
05 Jun 2025 03:41 GMT
… director of global marketing for Disney consumer products … Roblox-based recruitment campaign that gamified real … Wrigley | Snickers
Advertising
‘Sky Mobile – Brilliance in Advertising You Can … Founder Creative for Supercell & David Agency
Government or …
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Braves superstar Ronald Acuna Jr.'s wife Maria Laborde delivers perfect joke after hilarious Snickers commercial
04 Jun 2025 06:16 GMT
… his latest advertisement for Snickers.
Acuna Jr. has been featuring in advertisement campaigns for … the company since 2022 and his latest advertisement aligns … who should have had a Snickers."
The fans enjoyed the …