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Macy’s partners with Amazon for retail ads ahead of holiday season
25 Aug 2025 15:06 GMT
… launch a pilot with Amazon Retail Ads Service, enabling partners to purchase … . Through the offering, named Amazon Retail Ad Service, outside partners can use … and browsing behavior.
Amazon’s Retail Ad Service product was met with …
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What The Heck Is Summerween? How Holiday Retail Marketing Is Changing
13 Aug 2025 20:23 GMT
By Rieva Lesonsky
Summerween started as a social media trend and has caught on among retailers.
getty
I live in Southern California, where the heat of the summer actually begins in August and lasts well into October. So, California consumers are used to …
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Adtelligent Launches Retail Media Platform for Full-Funnel, Cross-Channel Retail Advertising
04 Aug 2025 21:13 GMT
LEWES, Del., Aug. 04, 2025 (GLOBE NEWSWIRE) -- Adtelligent®, a global advertising technology company, proudly announces the official launch of its Retail Media Platform — a powerful solution designed to help retailers and marketplaces open new monetization …
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The big retail marketing trend: In-person shopping boom
30 Jul 2025 17:42 GMT
With tariffs increasing pricing on select industries and items, this could influence consumers to revisit brick-and-mortar stores for the best possible deals while also avoiding delivery fees. This is a great opportunity for both brands and consumers to …
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Mastercard and OSN+ break the rules of traditional retail advertising with Amazon Ads
25 Jun 2025 08:03 GMT
Neither brand, Mastercard nor OSN+, sells any physical products through Amazon, yet both orchestrated compelling campaigns that turned Amazon’s touchpoints into their playground and helped them reach and engage new audiences in MENA. Their success stories …
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ProCam appoints David Ramdhian to lead seed development
06 Sep 2025 00:16 GMT
… in seed breeding, production, treatment, retail, marketing and sales, - including roles …
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Omnichannel retail advertising: Connect with shoppers across every touchpoint
13 Jun 2025 18:51 GMT
Learn why omnichannel retail advertising is the key to creating … their buying journey.
Enter omnichannel retail advertising: the key to creating a … opportunity to future-proof your retail marketing efforts and grow your brand …
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ShowHeroes launches Retail Ads for CTV
10 Jun 2025 11:31 GMT
… in-house creative powerhouse, maximises Retail Ads for CTV with its versatile … Schneider, ShowHeroes President, added: “The Retail Ad format combines customized creative from … Media (for carbon-offsetting campaigns), Retail Ads for CTV strengthens the group …
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Out of stock, out of pocket: retail ads have an efficiency problem, but what’s the fix?
09 Jun 2025 10:24 GMT
A new investigation reveals that retail advertisers are still being charged for Google Shopping ad clicks, up to 24 hours after stock runs out. What does this mean and what can be done about it?An investigation shared exclusively with The Drum reveals that …
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Ready To Fire Your CMO? Read This First
05 Sep 2025 15:21 GMT
… are missed, especially in online retail, marketing leaders are often the ones …