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OpenX Promotes Key Leaders
07 Nov 2025 13:39 GMT
… headcount growth and position OpenX to drive better quality … pivotal role in scaling OpenX’s sales organization, deepening … spearheaded major advancements at OpenX, such as its migration … expanded role will streamline OpenX’s engagement with partners across …
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OpenX’s Rebecca Bonell: AI Use Must Go Beyond Finding ‘Cheap CPMs’
03 Nov 2025 03:03 GMT
… director, Business Development at OpenX, told Beet.TV contributor … Kaplan.
This philosophy extends OpenX’s longstanding transparency and … people in ad tech.”
OpenX addresses this by educating …
The power of listening
OpenX supports publishers by addressing …
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OpenX and Attain’s In-Flight Sales Optimization Solution Delivers 14% Conversion Rate for McDonald’s
28 Oct 2025 13:00 GMT
… advertising currencies. The OpenX and Attain partnership introduces … of Strategic Partnerships at OpenX. “With OpenX and Attain, brand … true business outcomes.” About OpenX
OpenX is an independent omni … leader in sustainability, OpenX was the first adtech …
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OpenX Expands Leadership Team To Simplify Programmatic To Make Media Work Better For Buyers & Publishers
23 Oct 2025 14:50 GMT
… the company said, “reflects OpenX’s commitment to three core … buyers and publishers alike.”
Joining OpenX are: Sethu Balasubramanian, vice … With these new leaders, OpenX is doubling down on our … and technical operations — As OpenX evolves its platform and global …
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OpenX Integrates Auto Market Data from Polk
20 Aug 2025 03:05 GMT
… US, omnichannel supply side platform OpenX Technologies has announced an integration … can now be combined with OpenX's people-based identity … setup.'
Web site: www.openx.com .
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OpenX Accuses Google of 'Rigging' Ad Auctions In Latest Lawsuit
06 Aug 2025 17:03 GMT
… company wrote in the lawsuit.
OpenX’s business model has undergone … 39;s anticompetitive practices, forcing OpenX to shut down its ad … to other ad exchanges.
OpenX is suing Google for damages … publishers wanted to, impacting the OpenX Ad Exchange.
The suit aims …
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OpenX Sues Google in Antitrust Case Over Ad Tech Dominance
06 Aug 2025 14:11 GMT
… position to undermine competitors like OpenX through tactics such as predatory … tools while disadvantaging independent players. OpenX claims that Google’s actions … regulations tighten globally, companies like OpenX are positioning themselves as alternatives …
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‘You can nullify the effects of what looks like change’: OpenX CEO John Gentry on its legal quarrel with Google
06 Aug 2025 10:17 GMT
… use to sell them.
OpenX claims that this integration enabled … rival exchanges, such as OpenX, and responded to initiatives from … .e., Project Poirot.
Subsequently, OpenX is now seeking damages (the … clarity.
How long has OpenX been preparing the latest …
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Google Accused of ‘Crippling’ a Competitor — OpenX Launches Lawsuit
06 Aug 2025 09:29 GMT
… is related to anticompetitive tactics. OpenX alleges that such tactics by … business practices “crippled competitors like OpenX at every turn”, making it … specific online advertising technology markets.
OpenX is the first adtech company …
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OpenX sues Google, alleging auction rigging and unfair competition in adtech
06 Aug 2025 06:56 GMT
… world through anti-competitive tactics.
OpenX, which operates as a supply … competing ad exchanges like OpenX. Most alarmingly, OpenX alleges that Google rigged … technology linking publishers and advertisers. OpenX’s detailed 88-page lawsuit …