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    • Novartis & Marketing

Novartis & Marketing Newsletter
  • The state of pharma’s chief marketing officers in 2025: Goals in a changing healthcare landscape 02 Sep 2025 07:43 GMT

    … seen in consumer advertising. At its foundation, the chief marketing officer role … Horwood, CMO at Novartis. Lina Polimeni, chief corporate brand officer at Eli … be doing this marketing. We believe in this campaign,’” Cronin says. That …

  • BizClik Unveils the 250 Companies Driving Sustainability in 2025 09 Sep 2025 16:00 GMT

    London, UK – 9 SEPTEMBER 2025 – BizClik, the global media and events company, and its Sustainability Magazine brand, have unveiled the driving 250 Companies in Sustainability, recognising the world’s leading organisations driving progress in environmental …

  • How 4 health and pharma ads break the fourth wall effectively 27 Aug 2025 16:49 GMT

    … of the most powerful creative tools we can use. … the first global campaign from skincare brand Byoma. The simple … -old brand disrupts the institution of skincare marketing and … Attention, Please Novartis and Merkley + Partners Novartis made an impression …

  • Novartis Brings Awareness To Rare Muscular Disease 21 Aug 2025 12:30 GMT

    … My Limits” from Novartis’ unbranded awareness campaign of that title … Novartis’ U.S. therapeutic area head of neuroscience, tells Marketing … nonprofit Cure SMA. advertisement advertisement Patients are now … flashy” TV ads, she explains, the campaign is focused …

  • In Waiting Room, Patients Are Captive Market More Likely To Convert 08 Sep 2025 14:10 GMT

    … President Nicole Divinagracia told Marketing Daily, POCMA, founded … advertising up 26%. “Unlike open digital platforms, where pharmaceutical ads … both patient trust and brand reputation” POCMA also … bilingual POC campaign, POCMA says, Novartis was able to …

  • Bluemtec to distribute Novartis Korea's Leqvio to neighborhood clinics 13 Aug 2025 06:41 GMT

    … a domestic distribution and marketing agreement with Korean Novartis for the lipid … nation’s clinic channel, including advertising, distribution, and sales management, and …

  • Novartis announces both ianalumab Phase III clinical trials met primary endpoint in patients with Sjögren's disease 11 Aug 2025 08:29 GMT

    Ad hoc announcement pursuant … implied discussions regarding potential marketing approvals, new indications or … events or otherwise. About Novartis  Novartis is an innovative medicines … Press release]. Available at: Novartis to strengthen oncology pipeline with …

  • Gordian Biotechnology Named Tier 5 Sponsor for ARDD 2025 08 Aug 2025 12:24 GMT

    … :320px !important;height:50px !important;} } ADVERTISEMENT Among Gordian’s pipeline is … from companies like Eli Lilly, Novartis, Regeneron, Biogen, and Lundbeck, who … , combined with support from visionary sponsors like Gordian Biotechnology, promises a …

  • Haut.AI Joins ARDD 2025 as Tier 3 Sponsor 07 Aug 2025 18:58 GMT

    … 320px !important; height:50px !important; } } ADVERTISEMENT At ARDD 2025, Haut.AI … Leading pharmaceutical companies such as Novartis, Biogen, and Eli Lilly … participation in aging conferencesHaut.AI sponsorship at ARDD 2025interdisciplinary approach to …

  • Why creator-first ads can help pharma combat medical misinformation online 07 Aug 2025 09:18 GMT

    … creator marketing at Edelman, posits that creator-first ads are … ’s voice, aligning brand messages with the creator … a balance between regulations and creative freedom. Health creators — … to Vaccinate a Nation campaign, Novartis’ partnership with actress Jamie …

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