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Aamir Khan reveals unknown origin story behind iconic ad ‘Thanda Matlab Coca-Cola’; reveals it was initially rejected
08 Jul 2025 07:25 GMT
… Coke ad idea, but it was rejected by marketing heads … of India’s most iconic advertisements — the ‘Thanda Matlab Coca … down by then Coca-Cola marketing head Sanjeev Gupta. “He … Joshi, the then national creative director of McCann Erickson India. pic.twitter. …
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Because She’s Worth It: Documentary On Advertising Legend Ilon Specht, Directed By Ben Proudfoot, Earns Five Cannes Lions
28 Jun 2025 01:31 GMT
… copywriter for the ad agency McCann-Erickson (now McCann), “empowered generations … said. “She transformed advertising forever with her words … than 50 languages for markets around the world. … global chief creative officer of McCann Worldgroup and McCann, “The …
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Chain Reactions names Ozekhome Executive Vice President
10 Sep 2025 01:21 GMT
… public relations, advertising, design, experiential marketing, digital, data … building yesterday’s marketing communications firm. We … a digital-first creative transformation company, blending … including mediaReach OMD, McCann Erickson, Insight Publicis, Leo …
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White Castle marketing guru sharing campaign insights
31 Mar 2025 15:08 GMT
… into the world of marketing and communication at the University of … leading agencies; all before moving to McCann Erickson, the world’s largest advertising agency, … where he retired as senior creative …
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The secrets to beauty marketing success
31 Mar 2025 05:05 GMT
… across touchpoints where we communicate product formulations.
Transparency is … this commitment influence your marketing and content strategy?
PH … Baché evolving its content marketing to educate and … company, Hallas worked at McCann Erickson in London.
For more …
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With Companies Killing Their DEI Programs, What Happens To Ad Imagery?
10 Mar 2025 22:42 GMT
… brands and their customers.
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That’s when investment … Index Fund.
A straight ad campaign announcing as much … Working with a team at McCann Erickson, State Street came up … Matt Walsh
complained about the ad's “mindless girl …
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Mary Wells Lawrence: The Woman Who Redefined Advertising
12 Mar 2025 22:50 GMT
… by notable achievements. At McCann Erickson, she created the enduring … to lead a major advertising agency. This milestone shattered industry … Social Impact
Beyond her creative brilliance, Lawrence was … the heart of great communication. From the enduring …
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‘The Final Copy Of Ilon Specht,’ About Woman Who Created “Because I’m Worth It” Ad Campaign, Begins Streaming On TED YouTube Channel
07 Mar 2025 16:12 GMT
… young copywriter for the advertising firm McCann-Erickson (now McCann). Her story is … Studios, “Ilon was a creative force whose powerful words reshaped … , it’s not about advertising,” Specht says in the … part in L’Oréal Paris ads, voicing those famous lines …
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John McNeil Studio Appoints Gerald Lewis to Chief Creative Officer
27 Feb 2025 13:29 GMT
… D&AD, and Communication Arts Design & Advertising Annual, … Microsoft at McCann Erickson, and led global creative for Dove … agency in the world,” said Gerald Lewis, Chief Creative … modern marketing communications, from brand strategy to creative to …
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Creative Minds: Kartik Smetacek loves the simplicity of a twisted headline
07 Feb 2025 09:12 GMT
… you end up being a creative?
Like most of my ilk … at McCann Erickson in Delhi. The rest, as they say, is an advertising … key creative influences?
What made me fall in love with advertising all … the risk of sounding non-creative, I must admit I was …