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The future of influence: risk, data and the human-AI creator duo
20 Oct 2025 11:38 GMT
… Content Creator Charter of the Interactive Advertising Bureau (IAB) is an important tool …
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A wave of patent lawsuits is hitting big news publishers, including Gannett and The Guardian
15 Oct 2025 15:33 GMT
… of industry trade body the Interactive Advertising Bureau, said RealVu's tech …
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A look at the wide-ranging jargon coming out of the many ad networks
13 Oct 2025 19:57 GMT
… Marsten. Back in July, the Interactive Advertising Bureau (IAB) redefined and broadened the …
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Microsoft Won't Face Privacy Suit Over 'Session Replay,' Court Confirms
06 Oct 2025 15:30 GMT
… the attention of the The Interactive Advertising
Bureau, Chamber of Commerce and other …
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Tariff Worries Spark Advertisers To Pull Back On 2025 Ad Spending
03 Oct 2025 18:25 GMT
… year. New projections from the Interactive Advertising Bureau (IAB) indicate that U.S …
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IAB Cuts 2025 US Ad Spending Forecast to 5.7% Due to Tariffs
01 Oct 2025 19:19 GMT
… world of digital advertising, the Interactive Advertising Bureau (IAB) has delivered a sobering …
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Tightening budgets and shortened timelines have some marketers opting for AI imagery
01 Oct 2025 13:43 GMT
… a recent report from the Interactive Advertising Bureau, 90% of the digital ad …
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Trump's threats against late-night TV could spell more trouble for advertisers
01 Oct 2025 13:32 GMT
… uncertainty. Recently, eMarketer and the Interactive Advertising Bureau each released reports projecting a …
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Koddi and ISM Eliminate the Final Barrier to Unified Retail Media
01 Oct 2025 12:00 GMT
… has never been greater. An Interactive Advertising Bureau (IAB) study found nearly 70% …
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Podcast Networks’ New Pitch: Hosts Are the Ultimate Influencers
01 Oct 2025 00:09 GMT
… digital media, according to the Interactive Advertising Bureau. And this year, podcast advertising …