Ivan Razmakhov, head of creative production at mobile marketing firm AdQuantum, discusses the science behind mobile advertising. Attention is the main currency in today's world – the precious resource everyone is fighting for. Every second counts, and …

… navigate the widely untapped in-game advertising market. During that same 12 …

PHILADELPHIA, Pennsylvania — Citizens Bank Park has removed its iconic analog clock from center field, making way for an advertisement promoting the 2026 All-Star Game. The change occurred last week as the Philadelphia Phillies prepare to host the …

… > Play’n Go slot game ads banned for appealing to under …

… global in-game advertising market. However, these in-game ads district users … Segmentation : In-Game Advertising Market The global in-game advertising market is segmented … .alliedmarketresearch.com/in-game-advertising-market/purchase-options …

… revenue in the global in-game advertising market expected to hit $124 … year-over-year on in-game ads last year, which was still …

June 27 2025 In New York, digital ad trade association the Interactive Advertising Bureau (IAB), has developed a resource aiming to bring 'clarity, consistency and confidence' to media campaigns in gaming environments. The IAB Gaming Measurement …

Today, the Interactive Advertising Bureau (IAB) announced its Gaming Measurement Framework, which serves as a resource for the industry to bring a better understanding to media campaigns, especially in gaming environments. The framework outlines standard …

… post called: Objectification in in-game ads. I have enclosed the text … months, the ASA monitored in-game ads served to child and adult …