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OpenAI’s $60 CPM Gambit: How ChatGPT’s Ad Experiment Could Reshape the $700 Billion Digital Advertising Market
14 Feb 2026 09:38 GMT
… stakes arena of premium digital advertising.
OpenAI launched its … single largest source of digital advertising spending in the … well above most programmatic digital advertising, where CPMs on … But the history of digital advertising is littered with examples …
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Whipping Up Advertising: Pubs Shift From Subs To Digital Ads
13 Feb 2026 15:02 GMT
… are focusing on cross-platform digital ad revenue this year as subscription …
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Digital Ad Buying Is In A New Age. It’s Time To Bring CTV & Social Together
13 Feb 2026 11:34 GMT
… is a new era of digital advertising buying where major CTV and …
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NRSC releases new digital ad targeting Jon Ossoff for requiring photo ID to attend rally, not vote
13 Feb 2026 03:52 GMT
… Republican Senatorial Committee released a digital ad Thursday that targeted Georgia Democratic …
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Pinterest forecasts downbeat revenue as it battles for digital ad dollars; shares plunge
12 Feb 2026 21:17 GMT
Feb 12 : Pinterest forecast first-quarter revenue below estimates on Thursday, underscoring the image-sharing platform's ongoing struggle to compete for advertising dollars against deep-pocketed platforms, sending its shares down 12 per cent in …
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How Data and Creativity Are Reuniting to Transform Digital Ads
12 Feb 2026 15:46 GMT
… are driving a renaissance in digital ads. They're adopting performance …
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‘It has been chaotic’: 4 months into Washington State’s digital ad tax, marketers are still adjusting
12 Feb 2026 13:52 GMT
The Washington State digital ad tax has been live for … a similar law that taxes digital ad companies that accumulate a minimum …
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LMC Survey: Digital Ads To Anchor Local Media Growth In 2026.
11 Feb 2026 23:03 GMT
Cross-platform digital advertising revenue is expected to anchor … organizations in major metropolitan areas. Digital advertising revenue alone rose for 37% … and CTV products, email newsletters, digital advertising revenue and website or app …
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Changing digital advertising and commerce in 2026: 5 ways Google aims to use AI to make shopping easier for consumers
11 Feb 2026 18:12 GMT
Google has released a new shopping playbook that offers 5 ways the company is using AI technology and tools to change consumer habits and making shopping easier for them in 2026. According to Vidhya Srinivasan, vice president/general manager, Ads & …
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Ask Us Anything: PR expert Anna Porter on how to drive results from influencer marketing in 2026
16 Feb 2026 04:30 GMT
… performance content through brand-owned digital ads. If a UGC creator also …