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Feeling Marketing Burn Out? AI is the Answer
02 May 2024 18:01 GMT
… of them. Should you target YouTube ads? Hire an influencer? Write … to develop that winning campaign. As AI tech gets … .
The AI Makeover in Marketing
Personalization Goes Turbo:
Remember … never sleeps.
Ad Targeting on Steroids:
AI in advertising is like …
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Is Social Now The Largest Ad Channel -- Depends On Who You Talk To
02 May 2024 15:46 GMT
… major holding companies -- Dentsu, Publicis’ Zenith, WPP’s GroupM, … mix of apples and oranges.
advertisement
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That's one … a return to double digit ad revenue growth at Snapchat and … 22.2% share of global ad spending, a distant second to …
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Labor to launch ad campaign urging parents to learn about the harmful misogyny children see online
02 May 2024 15:06 GMT
… rooted problem” where YouTube and TikTok algorithms can … as well as traditional advertising streams. Campaigns will … multicultural communities.
The campaign about children viewing misogynist … Service apply.after newsletter promotionElise Thomas, an analyst …
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Compare the Market creates customer and brand chief roles in marketing restructure
02 May 2024 13:24 GMT
… / YouTube
Compare the Market has restructured its marketing leadership, creating … run a dedicated revenue team across CRM, performance marketing, PPC, affiliates, … organisations, ad sales and tech-based companies.
Speaking to Marketing Week …
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Shiv Sena (UBT) Ad Features 'Porn Star' Who Worked in Ullu Web Series? BJP Leader Chitra Wagh Makes Shocking Allegation, Shares Photo Proof (Watch Video)
02 May 2024 09:12 GMT
… campaign ad. She raised questions about the cultural values being promoted … her concerns about the advertisement by "Adubal Nightlife … quot;The character in the advertisement is a porn star,… including Twitter, Instagram and Youtube. The above post is …
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CMO Strategies: Advertisers identify the top attributes on ad-supported streaming platforms
02 May 2024 07:35 GMT
… multiple ad-supported streamers each week and an advertiser is running a campaign … Roku Channel’s head of ad marketing. “We’re also constantly tweaking … non-skip, 30-second ads on YouTube when YouTube was predominantly a mobile …
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Ad campaign takes a very unique approach
02 May 2024 07:19 GMT
… South Africa that focuses their advertising and marketing on their chocolate lines … ) called Contrex.
In an inspiring ad campaign focused on weight-conscious consumers … the video below, courtesy of YouTube.
"Nestlé Contrex encourages exercise …
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Campaign Review: The brands targeting young audiences
02 May 2024 02:26 GMT
… ad campaigns.
Brand: Virgin Australia
Campaign: ‘Bring on Wonderful’
Agency: Special
ADVERTISEMENT … a grip on their spending and the motivation to … : this campaign veers dangerously close to publicly shaming an … as the product it promotes- hardly any Aussie …
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CMO Strategies: After YouTube, advertisers choose Prime Video and Hulu for streaming ads
01 May 2024 06:31 GMT
… distant second to YouTube when it came to ad budget allocation. Thirteen percent … an advertiser looking for:
Frequency capping
Hulu
Netflix Standard (with ads)
Peacock …
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Amazon’s Prime Video ads rollout gains traction ahead of upfronts debut
01 May 2024 16:46 GMT
… Brief:
Amazon’s revenue derived from advertising was up 24% year … Street expectations.
Sponsored product ads on the company’s … platforms also benefit from robust ad spending. Much of Amazon’s … as Netflix, Google’s YouTube and a smattering of streamers …