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Aussie ad legend Bob Isherwood to be inducted into The One Club’s Creative Hall of Fame
10 Apr 2024 02:54 GMT
… years as a creative group head for Young & Rubicam London and 10 … Brandcenter
Anna Morris, EVP, creative director, Burrell Communications
Steve Sandstrom, founder, … Ph. D., distinguished professor of Advertising, associate dean of Undergraduate Affairs …
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Bob Isherwood to be inducted into The One Club for Creativity’s Creative Hall of Fame
10 Apr 2024 01:35 GMT
… ad industry’s first worldwide creative director, is among the creative … a creative group head for Young & Rubicam London … Morris, EVP, creative director, Burrell Communications
Steve Sandstrom, … ., distinguished professor of Advertising, associate dean of …
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Bayer taps new North America marketing chief for consumer health division
09 Apr 2024 20:56 GMT
… appointed a new chief marketing officer.
Samantha Avivi is … Jarrett had served as marketing chief for Bayer Consumer Health … at agencies including BBDO, Young & Rubicam (now part of VMLY … will spearhead North American marketing efforts for Bayer’s range …
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CBS Sports Ad Sales Boss John Bogusz to Exit
13 Mar 2024 19:18 GMT
… CBS Sports Sales,” Paramount ad sales leaders Jo Ann Ross … , the executive has shepherded ad sales for CBS Sports’ … work ethic that defines Paramount Advertising,” the memo continued.
Kicking … Senior Media Planner at Young & Rubicam, Bogusz had worked in …
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CBS Sports Ad Chief John Bogusz to Step Down (EXCLUSIVE)
13 Mar 2024 18:54 GMT
… Madison Avenue,
The CBS Sports ad-sales chief, who has … CBS orchestrated a record-setting ad haul for Super Bowl LVIII … chairman and president of Paramount Advertising, in a note to staffers … a senior media planner at Young & Rubicam in 1979, then moved …
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Trey Gargano Takes Reins at Fox News Ad Sales
15 Feb 2024 17:29 GMT
… on endemic and national advertising in addition to leading … recently named president of ad sales, marketing and brand partnerships … video as well as advertisers’ growing resistance to news … a broadcast specialist for Young & Rubicam.
Roelle will lead …
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FOX News Media Appoints Ad Sales Leadership Team
15 Feb 2024 16:05 GMT
… Jeff Collins, president of advertising sales, marketing and brand partnerships for Fox … , including vice president of portfolio ad sales and client lead across … as a broadcast specialist for Young & Rubicam.
As senior vice president …
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Differentiate or die: Have advertising agencies lost their distinctiveness?
01 Feb 2024 06:17 GMT
… more homogenised?
"Digital marketing has nothing to do with … merged some of its top creative agencies to create the … form of Walter Thompson, Young & Rubicam and Wunderman, with a … It left some asking why advertising agency brands have lost their …
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How the merger of PR's 'big guns' is a sign that size matters in marketing
28 Jan 2024 14:58 GMT
… since 2018, merged the advertising agencies Wunderman Thompson and … ad industry bemoaned the final loss of such legendary names as Young … & Rubicam and J Walter … AI and technology transform marketing and global clients look …
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‘This will affect all markets’: WPP to merge Hill & Knowlton and BCW Global
26 Jan 2024 03:35 GMT
… ADVERTISEMENT
“The merged company will become an industry-leading, full-service communications … investments in technology, creative capabilities, and public affairs … the agency to Young & Rubicam, which was then … This will affect all markets from the date …