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Camila Cabello es la nueva imagen de BACARDí, la estrategia de marketing de la marca es una explosión del Caribe
26 Apr 2024 13:49 GMT
… agregado de este dinámico marketing es que la propia … Laila Mignoni, Global Head de Marketing de BACARDÍ le dio detalles … . Trabajamos con Camila y BBDO Nueva York para desarrollar el … Instagram, a lograr objetivos de marketing y branding?
Esta asociación …
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Snickers unveils ‘Hungry Skies’ campaign
29 Apr 2024 08:26 GMT
… has unveiled its latest marketing campaign titled ‘Hungry Skies … .
Through extensive advertising efforts spanning various markets, including airports, … that includes digital, social media, airport, and in- … Clark, SVP Creative Director, BBDO. “When we noticed …
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WARC Rankings 2024: Media 100 announced – the world’s most awarded campaigns and companies for media
25 Apr 2024 17:16 GMT
… companies deliver creative marketing that works, the annual Media 100 Ranking reflects … ’ by PHD Auckland / Colenso BBDO Auckland for Skinny, a telecommunications … and clients to outgrow the market.”
Mindshare Worldwide rose from 4th …
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Ad industry must act on ‘social progress recession’
26 Apr 2024 04:43 GMT
… “stalling of progress” in advertising diversity, equity and inclusion ( … who spoke to The Media Leader felt that attention … CEO of Abbott Mead Vickers BBDO and conference host, echoed … panel, Trevor Johnson, head of marketing, global business solutions, EUI, …
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5 of the most effective creative ads in the health & pharma sector
29 Apr 2024 08:55 GMT
When advertising in the health and pharma … approach.
Essity: ‘Periodsomnia’ by AMV BBDO
Essity-owned Libresse and its … grown significantly ahead of the market average (up 22% versus 13% … teeth but has also effectively communicated its brand purpose.
Nurofen: ‘ …
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In Conversation - Simon Hadfield talks to Chris Howatson
28 Apr 2024 22:50 GMT
… didn’t know anything about advertising and found my way … business with global scale through BBDO. It was still majority … stage.
The scope of most advertising agencies is shrinking fast. … expand into other capabilities like media or activation because of …
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Management Today Women in Leadership Power List: meet the judges
26 Apr 2024 16:53 GMT
… -Allen, CEO of International Marketing Partners, which helps businesses … Nik Govier, founder of communications agency Blurred and formerly named … leading ad agency AMB BBDO, where she was chief … , significant expansion into new markets or a notable innovation. …
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Arjun Jetly, Neharika Awal, Ajitesh Verma, Monish Gupta on Havas Worldwide creative team
26 Apr 2024 09:28 GMT
… worked with erstwhile Wunderman Thompson, BBDO India, McCann Worldwide and Leo … People Movement, Internet Advertising,
Marketing, Digital Media, PR and Corporate Communication
For more updates …
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Singapore Unveils Live Painting Event Featuring ADHD Artists Inspired by Tay Guan Hin’s Book ‘Collide’
26 Apr 2024 06:48 GMT
… Guan Hin, Creative Chairman of BBDO Singapore and author of “Collide … comprising corporate leaders, educational pioneers, media influencers, and community members who …
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Kahlua, Heineken and Dettol top Kantar's most effective campaigns of the year
25 Apr 2024 08:26 GMT
Ads were tested across 16 markets, 35 clients, 41 brands … for testing digital and TV advertising. The service is trained … doom-scrolling, getting social media users to actually ‘stop … disrupt your everyday while also communicating the brand heritage,” adds …