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BOSA launches ‘I Believe’ TV ad campaign
12 May 2024 16:11 GMT
Build One South Africa (Bosa) has launched its official campaign TV advert titled “I Believe”, marking the beginning of its promotional efforts.
The advertisement, aired on Friday, prominently highlighted the disparity between South Africa’s current …
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TV ads’ spring shoots
10 May 2024 13:52 GMT
A View from Academy Member
Laurence Green, director of effectiveness, IPA
“Our first duty is not to the old sales curve, it is to the audience.”
So advised legendary ad man Howard Gossage, the so-called ‘Socrates of San Francisco’, whose swashbuckling work …
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Marks & Spencer turns up the style and ‘pumps up the jam’ for latest TV ad
10 May 2024 11:27 GMT
… has launched another catchy TV campaign, this time set to the … from the M&S TV ad launched in March starring actress … to Have Fun’.
The new campaign continues the retailer’s … create a vibrant and infectious campaign serving up style inspiration that …
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Wisconsin is one of five states with key Senate races where Democrats will commit millions to TV ads
09 May 2024 10:19 GMT
… to spend $7 million on television ads in five state Senate races … tally by the Wisconsin Democracy Campaign.
By comparison, Democrats and their …
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‘Your law-and-order candidate’: Joe Sanchez debuts TV ads for Miami-Dade Sheriff’s race
08 May 2024 18:12 GMT
… Sanchez is launching his first TV ad campaign to support his bid for … and América TeVé. Sanchez’s campaign said the initial ad buy … five-figure sum, but the campaign plans to stay on the … on social media, Sanchez’s campaign questions Cordero-Stutz’s GOP …
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Robert Kraft Foundation Has Message for Anti-Israel Campus Demonstrators With NBA Playoffs TV Ad: ‘Don’t Bring Hate’
08 May 2024 19:03 GMT
An advertisement purchased by Robert Kraft’s Foundation to Combat Antisemitism (FCAS) that aired on Tuesday night during an NBA playoff game urged students protesting the Israel-Hamas war on college and university campuses across the US to leave …
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Austin Theriault highlights Donald Trump endorsement in TV ad for Maine’s 2nd District race
08 May 2024 13:57 GMT
… Theriault released Wednesday the first television advertisement in the 2nd Congressional District … are ahead.”
The Theriault campaign described the TV ad as a “six-figure … winning office in 2018. His campaign reported raising more than $3 …
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Family of San Antonio woman missing for eight years hoping billboard will reignite investigation
13 May 2024 03:33 GMT
… testing or with awareness campaigns.
“Like billboards, TV ads, print ads, whatever makes …
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Port: Armstrong campaign releases polling showing 41-point lead over Miller
10 May 2024 14:30 GMT
… spent furiously on promoting their campaigns, and at times
the … campaign spent over $1.2 million on broadcast and cable television ads … this poll. "Confident campaigns don’t release internal polls … month after he announced his campaign. Burgum, of course, …
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Nine keeps tight grip on costs as TV ad spend falls
08 May 2024 01:11 GMT
Credit: Joshua Earle
Nine Entertainment is keeping costs tight with the media group expecting more falls in advertising spend in the current June quarter.
In a presentation to the Macquarie annual conference, Nine said the current operating environment was …