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    • Snickers & Advertising

Snickers & Advertising Newsletter
  • Starburst taps gen AI for campaign that is ‘Different Every Time’ 09 May 2024 18:25 GMT

    … details shared with Marketing Dive. Campaign spots utilize generative … a collaboration between Omnicom agencies DDB and Critical Mass, … explained Colin Selikow, chief creative officer at DDB Chicago, … its Littles product and Snickers extending its long-running …

  • Snickers unveils ‘Hungry Skies’ campaign 29 Apr 2024 08:26 GMT

    Snickers under the Mars, Inc. umbrella has unveiled its latest marketing campaign titled ‘ … extensive advertising efforts spanning various markets, including airports, the campaign sheds … of travel.” Matt Low, SVP Creative Director, BBDO Worldwide said: “Not …

  • Can Snickers Calm The Hungry Skies? 01 May 2024 12:55 GMT

    … years, Snickers advertising has been hitting a sweet spot, running creative that connects … deeply with the culture. The insight behind the campaign … recognizable and relatable that the campaign has amassed an enormous, elemental …

  • Media agencies weigh in on 'advertising’s longest saga' 30 Apr 2024 23:33 GMT

    advertising solutions and isn’t at all surprising, according to media agencies … time reviewing their marketing technology stack, assessing their … for more effective communication, and implementing impartial, … 6,000 cookieless campaigns for our clients …

  • Snickers takes to the skies with latest major promotional campaign 30 Apr 2024 09:25 GMT

    … in the US. The new Snickers campaign features a centrepiece video profiling … , underlining its longevity. The new ad has been created in partnership … ,” said Matt Low, SVP Creative Director. The campaign will kick off in …

  • Brands Chase Football Marketing Momentum at NFL Draft 27 Apr 2024 01:16 GMT

    … services company and NFL sponsorship veteran Nationwide in telling … #47;90 global executive creative director Jody Friedericks. “These … brand-heavy, LA-appropriate marketing experience possible—and keep … draft campaign. Through May 2, the NFL and Snickers Ice …

  • Best Ads of the Week: Clean Creatives’ Earth Day Pledge & Volkswagen’s cash for naps o... 24 Apr 2024 13:08 GMT

    … they’re talking about. Snickers: Hungry Skies by BBDO … advertising and PR, marks a milestone this Earth Day: 1,000 creative agencies … around the world have pledged to reject ad campaigns from … Ad of the Day section and sign up for our Ads

  • Snickers takes to the skies in air-travel focused campaign 23 Apr 2024 15:36 GMT

    … Skies” reaches travelers, the campaign includes digital, social, airport and … easier.  A 45-second ad shows a plane packed with … a good setting for a Snickers advertisement. "When we noticed … senior vice president and creative director of BBDO, in a …

  • SNICKERS SATISFIES AGAIN WITH NEW CAMPAIGN THAT PROFILES THE OUT-OF-SORTS BEHAVIOR OF PASSENGERS TRYING TO NAVIGATE THE FRIENDLY SKIES 24 Apr 2024 01:49 GMT

    … flight crews through multimarket advertising in and out … in partnership with lead agency BBDO New York, part …   To see the campaign, visit snickershungryskies.com. Travelers can also … of Experiential Marketing Hayley Baldwin Executive Creative Director Peter …

  • Snickers spoofs in-flight chaos ahead of the summer tourism season 22 Apr 2024 22:43 GMT

    … and brace for laughter, as Snickers’ ‘Hungry Skies’ commercial showcases … 39;re Hungry campaign to travel we knew Snickers had to come … airports. Interested in creative campaigns? Check out our Ad of the Day … section and sign up for our Ads

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