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    • Ofcom & Advertising

Ofcom & Advertising Newsletter
  • Bristol parents unite in campaign to ban smartphone use for under-14s 23 Apr 2024 11:11 GMT

    … part of a growing national campaign called Smartphone Free Childhood. … left out,” explained Ellie. Ofcom reported in 2022 that 71 … online. In the latest Ofcom report regarding children… concerns over the influence of advertising, spread of false information …

  • Is this the advent of political party ads on BVOD platforms? 16 Apr 2024 06:38 GMT

    … While paid political party ads have been banned on … of Non-broadcast Advertising and Direct & Promotional Marketing). And, unlike … year in the TV ad market, with the broadcaster … tone and content of election campaigns” and emphasised the importance …

  • Political ads could be heading to UK TV screens due to legal loophole 14 Apr 2024 10:33 GMT

    … has avoided the political attack ads that are prevalent during … Tom Edmonds, who ran digital advertising campaigns for the Conservatives in the … Ofcom confirmed there was no legal ban on political campaigns … the UK’s political ad ban was challenged was …

  • TV has become exploitative and cruel, says Ofcom chair Michael Grade 14 Apr 2024 12:09 GMT

    … chair of the broadcasting regulator, Ofcom. “The exploitation dial has … crossbencher after his appointment as Ofcom chair in 2022. The … info about charities, online ads, and content funded by … Whitehouse, the clean-up-TV campaigner, going ballistic. Yet I’ …

  • We’re All ‘Funding Hate’: UK Government Biggest Spender on GB News Advertising 09 Apr 2024 17:51 GMT

    … facing record numbers of Ofcom investigations, more than £ … – which bought more ads than the government but … 440). EXCLUSIVE A government ad campaign poured cash into national newspapers … All advertising space is independently purchased by an agency, OmniGOV …

  • Data protection agencies roll out strategies for safeguarding children’s data 08 Apr 2024 23:01 GMT

    … changes to their targeted advertising and age verification policies … has also collaborated with Ofcom and other regulators to … systems are ineffective. The agency says unreliable methods include “ … constitutional challenge against the agency’s ability to be …

  • Upstart agencies tap into influencers 25 Mar 2024 05:08 GMT

    Influencer marketing agencies in Europe are booming as brands shift their advertising spend from … year, according to media regulator Ofcom, as audiences turned to digital … chief marketing and innovation officer at Billion Dollar Boy, another agency in …

  • Social media platforms and search engines still littered with scam ads, Which? finds 23 Mar 2024 13:59 GMT

    … are still littered with scam ads, showing that the tech … platforms and found blatant fraudulent advertising, from copycats of major … scam adverts until after Ofcom finalises the codes of … and TikTok, Which? found sponsored videos in which individuals without …

  • ‘SAVE WAVE 105’ CAMPAIGN LAUNCHED BY LISTENERS AS STATION FACES AXE 19 Mar 2024 15:01 GMT

    … presenters. The ‘Save Wave 105’  campaign comes after it was announced … has been pointed out by campaigners that Greatest Hits only broadcasts … the patch well. Media watchdog Ofcom has been asked to step … here. Article continues below this advertisement

  • ‘Sneaky’ social media ads are luring young into gambling, say campaigners 17 Mar 2024 07:13 GMT

    … social media postings and campaigns that may lure young people … promotions, known as content marketing, as advertising. It warns that … to prevent children seeing ads and promotional social media … commissioned by the regulator Ofcom revealing in 2022 that …

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