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    • McDonald & Marketing

McDonald & Marketing Newsletter
  • Dentsu Creative MENA welcomes Jon Holloway as MD, Brand and Experience 25 Apr 2024 12:58 GMT

    … key positions in renowned agencies including Dentsu Creative EMEA, R… Timberland, American Express, Qantas, McDonald’s, KFC, and his work … including Lions, D&AD, Global and Local Effies … from startups to global creative agencies, I’ve witnessed the …

  • Chick-fil-A, McDonald's, and Starbucks’ Streaming Ads Outperformed Linear in Q1 2024, per QSR Convergent TV Outcomes Report 25 Apr 2024 12:21 GMT

    … compared to McDonald';s average linear TV ad performance), Starbucks … with QSR ads on Convergent TV. QSR ads in Kansas … and enable advertisers to maximize campaign ROI. “Brands and agencies working in … EDO data maximizes creative and media performance. We …

  • K-netizens Highlight Overlapping Advertisements & Promotions Between BTS & NewJeans 25 Apr 2024 11:17 GMT

    … among netizens, highlighting the overlapping advertisements and promotional activities between BTS … . The post lists various campaigns that were previously associated with … New York Rocking Eve, Lollapalooza, McDonald’s collaborations, Cocacola promotions, …

  • Report: Online ads account for over 78% of UK ad spend 25 Apr 2024 10:19 GMT

    … three-quarters of all UK ad spend for the first time … should encourage advertisers to invest more in brand-building campaigns in 2024 … little-to-no growth.” James McDonald, Director of Data, Intelligence …

  • Social media drives UK online ad spend to highest level ever 25 Apr 2024 05:34 GMT

    … the Advertising Association and the World Advertising Research Centre (WARC). Total ad spend … after accounting for inflation. James McDonald, director of data, intelligence and … increased investment in ‘brand-building’ campaigns. And big events such as …

  • Google’s McDonald Goes Long & Short On CTV Ad Future 24 Apr 2024 16:11 GMT

    advertisers to set optimal campaign frequency across various platforms. McDonald … the Marketing Funnel Looking forward, McDonald expresses … Campaigns on TV screens and innovations like brand extensions, pause ads … and event is sponsored by Albertsons Media …

  • McDonald’s billboard in Sg Petani vandalised 24 Apr 2024 14:22 GMT

    … “Bebaskan anak Palestin (Free Palestinians)”. ADVERTISEMENT Kuala Muda police chief Wan … “Kedah Version” on April 20. ADVERTISEMENT McDonald’s has become the target … were campaigning to boycott the fast food chain. ADVERTISEMENT In separate incidents, McDonald

  • Ads and the art of punching down 24 Apr 2024 05:52 GMT

    … at each other. When McDonald';s was grilled … baat, no bakwaas" campaign that took the fizz out … s Youngistan ad with Ranbir Kapoor. "As a creative team … about Internet Advertising India, Marketing News, PR and Corporate Communication News, Digital …

  • McDonald’s on why the ‘stillness’ of its marketing strategy sets it apart 23 Apr 2024 20:14 GMT

    McDonalds’ ‘Traffic’ by Leo Burnett McDonald’s set itself apart from rivals by maintaining a level of “stillness” around its strategy, while adapting its tactics, says its head of marketing, Hannah Pain. “There’s a level of calmness and stillness around …

  • Parking breach saga following Te Puke McDonald’s visit 23 Apr 2024 18:07 GMT

    … time limit on the McDonald’s carpark. The next month … letters from debt collection agency Baycorp claiming they hadn’t … by emailing the company. A McDonald’s spokesperson said the restaurants … the parking time limits and advertises cameras are used to monitor …

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