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Why hydration drinks are quenching the beverage industry’s thirst for product growth
18 Mar 2024 20:52 GMT
… more prominently.
Erwin Henriquez, a beverage industry expert from Euromonitor International … acquired or developed hydration-focused beverage brands to differentiate themselves.
… beverage mix category which had been in decline with brands like Crystal Light …
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Crystal Light feature brand refresh with new functional product line, enters mocktail category
12 Feb 2024 16:14 GMT
… 72.46 bn powdered beverage market, Crystal Light’s rebrand “displays … by offering an elevated beverage experience," a … into the mocktail trend, Crystal Light’s cocktail-inspired multipack … PSB beverage mixes said in a statement that Crystal Light’s …
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Crystal Light announces first brand expansion in over a decade
08 Feb 2024 05:04 GMT
The Crystal Light brand of powdered beverage has announced three … expanded line now includes Crystal Light Mixology Multipack for mocktail … fans will have a Crystal Light offering that delivers on … cues designed to enhance Crystal Light’s presence on shelf …
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Kraft Heinz debuts first major innovations to Crystal Light in more than 10 years
06 Feb 2024 13:29 GMT
… its Lunchables Grilled Cheesies.
With Crystal Light, executives are refreshing it with … Heinz spokesperson told Food Dive. “Crystal Light is prioritizing product innovation to … , later in 2024.
Crystal Light is the latest beverage brand to expand its …
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Crystal Light Debuts Bold Brand Refresh with First Innovations and Logo Change in Over a Decade
06 Feb 2024 11:12 GMT
… in the powdered beverage category for over 40 years, Crystal Light also unveils … (Graphic: Business Wire)
As many Crystal Light consumers already use the product … providing delicious mocktail options. The Crystal Light Mixology Multipack is available in …
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Leftovers: Kraft capitalizes on aioli craze | General Mills brings Old El Paso into soups, cornbread
05 Apr 2024 17:53 GMT
Leftovers is our look at a few of the product ideas popping up everywhere. Some are intriguing, some sound amazing and some are the kinds of ideas we would never dream of. We can't write about everything that we get pitched, so here are some leftovers …
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Fresh concerns over cancerous sweetener in food, beverages
18 Jul 2023 04:22 GMT
… of processed foods and beverages, including but not limited … , diet drink mixes, including Crystal Light, reduced-sugar condiments, such … For years, food and beverage companies and regulators have … Indeed, most food and beverage companies that use aspartame …
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The bitter, the fruity and … the salty? The new State Fair beverages, reviewed
28 Aug 2022 03:58 GMT
… State Fair’s new adult beverages in one day. The things … by Lupulin
The Fair new beverages list described this fairly typical … started singing, “I believe in Crystal Light, ‘cause I believe in me … !” Also, I hate Crystal Light. This ended our slushy sampling …
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TikTok’s Latest Wellness Trend Is Called Sexy Water
19 Mar 2024 05:32 GMT
… becoming commonplace and new beverage companies like Liquid Death … have also boosted functional beverages.
“Alcohol and soda … concept, as brands like Crystal Light and Mio have been … carried over into all functional beverages — sexy water, mocktails …
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Crystal Light and CVS lead the most successful brands in activating buzz among US consumer influencers
17 Apr 2020 07:54 GMT
… #4.
NEW YORK, NY – Crystal Light, the beverage mix, and CVS, retail pharmacy … online (via social media) and Crystal Light for offline (via face-to …